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SEO Web Site Analysis

Is Your Web Site Search Engine Ready?

We need to first understand how your web site is read by the search engines. Without this step, doing optimization will fail. The report covers such areas as:

Executive Summary
Keyword Analysis
Search Engine Optimization Report
Is the HTML code clean
Link Analysis Report
How well designed is your website for your visitors and how does it compare for my competitor?
How well designed for the search engine crawlers who index the content for keyword ranking purposes?
Can your search engine visitors find your site easily and how does this compare to your competitors? 

Before you call the the SEO Support Line for the very first time, you need to provide us with your web site information so that we can analyze the site for search engine readiness. To do this, simply click on Contact US

Professional SEO - Search Engine Optimization Technical Consulting offered for Web Sites and Blogs!

Request you SEO Website Analysis  directly at 623-252-2864 or email directly: your name, email, url  to: bsburns@cox.net

SEO Analysis -  A partial sample of what your seo analysis will look like is below. Each seo analysis is based on the specifics of each individual web site. OnTheAvenues will always provide a full report so you are aware of the SEO work needed.

This is a partial example of and seo analysis based on a real estate web site that uses a real estate template. The full site break down is not shown in this example

Importance

Description

Warning

Limit your title tag to 70 characters, including spaces, instead of 102.

Limit your title tag to 70 characters, including spaces. If your title tag is too long, the engine will cut it off in mid-sentence.

1. Your Title tag is not the first tag in the <HEAD> area of your page! Your Title tag should be placed before all other tags, otherwise search engines may overlook it which will significantly damage your rankings.

2. Your Title tag has stop words! Words such as "and, on, a, the, for, to, about, are, that, were, by, of" and other auxiliary words are too common and search engines don't take them into consideration. By using a stop word in your Title tag, you potentially damage your rankings. A rule of thumb: the less stop words you use in your Title tag, the better.

Warning

Your keyword isn't present in the URL!

Our research of hundreds of search engines top-lists shows that keyword presence in the URL is crucial for achieving high rankings in a search engine's results list. By placing keywords in your domain name, you gain a serious advantage with search engines. If your URL points to an already established and high-ranked web page, we do not recommend altering it. However, this factor is worth considering when you create new pages / sites. Most major search engines favor websites with keywords in their URL; however, remember to use them sensibly and not to abuse them. When optimizing a page for a key phrase, separate keywords in the URL with a hyphen (domain/web-site.html) or an underscore (domain/web_site.html), but do not write them as one word. Otherwise, search engines will understand it as a single word (even if the search engine result highlights this keyword in bold), and your work on URL optimization will be wasted

Warning

Google xml sitemap missing

A Google xml sitemap allows Google to see all your pages and allows the Google bots to spider and view all web site pages. Because of your site template and hosting not allowing access to a root directory (this is often found in sites using a u-build control panel) and xml sitemap cannot be included. This can hurt your web site

Warning

The standard length for a META keyword tag is 150 characters. Your tag has 362 characters.

The standard length for a META keyword tag is 150 characters, including spaces. Make sure that yours meets this limit. Use keywords that are relevant to a particular page only.

Warning

Your Site Is A Template and Uses Frames

Frame sites are a big NO for the search engines. These pages are often not read correctly by the search engines. Frame web sites rarely make the top of the search engines. Also, as a template web site, you offer no unique information as all other web sites by the same template company offer the same information for the same location you service. Search engines like sites that contain different information, not duplicate pages as seen on like sites of same template design

Warning

Try to get an overall keyword density of the body text greater than 3%. Current density is 0.08%

In order for your page to score high in the rankings, you'll need to use your keyword phrase in the tags and body text of the page. Currently, your keyword density for the body text is low. Try to have a keyword density for the visible body text of between 3 and 4%.  

You need to use your keyword phrase in the body text of your pages.

Make sure that your body text is content and keyword rich, and that your keyword weight is appropriate.

1. None of your keywords are in bold! The fact that you put a certain keyword or phrase in bold tells the search engine that you place an emphasis on it. Naturally it considers these words or phrases to be more important than those in regular font. We recommend that you put your key phrase in bold one or more times.

2. Your keyword is too far away from the beginning of this page! Your keyword's prominence is only 0.0% while it should be at least 57%. If possible, move your keyword closer to the beginning of your page; this will greatly improve overall prominence.

3. Your keyword doesn't have enough weight on your page! Your keyword should constitute at least 2 percent, while with your page it is only 0.0%. Increase the keyword weight so its value ranges within the boundaries of 2-10 percent. Also keep in mind the possibility of using different forms of your keywords. While ranking, search engines consider not only direct matches of keywords, but also their various alterations.

4. Your keyword is not present at the beginning of this page! Early appearance of your keyword shows its importance in the context of the entire page because it is mentioned at the very beginning We recommend that keywords be placed in the first 50 words in the visible text of this page.

5. Your keyword is not present at the end of your page! Your page will be more relevant if your keyword appears at the end of the visible text. To achieve this, put your keyword in the last 50 words of your copy.

Warning

You Have No Robots.Txt

Robot txt file is made to be housed in the root directory of your web site and tells the engines that they can index the web site or in some cases tells engines what pages they should not crawl. Your site has no crawl instructions for the search engines. Because the site is a template using a control panel, you do not have a root directory access and as such cannot add a robots.txt This is the limitation of having a template web site

Warning

Backlinks Theme

1. Referring pages are not relevant enough! Web pages that contain link to your page are not relevant enough as the keyword is presented in only 0.0% of the titles. For thematic linking this number should be at least 45%. Making a deal with webmasters, please, make sure the link pointing to your page is placed on the thematically resembling page, i.e. the title and the content resemble your theme. The time you spent creating texts for potential link-partners will be reworded with relevant links and thus higher search engines rankings.

2. Link texts is not thematic enough! The text in inbound links pointing to your page is not thematic enough, i.e. the keyword is presented in 0.0% of links. For thematic linking this number should be higher than 45%. Low relevance of the text of inbound links can negatively influence your ranking for the targeted keywords. Please, revise your link building strategy and try to contact webmasters in order to ask them to rewrite existing link texts

Warning

Use one or more header tags.

The engines place a lot of relevance to keywords found in heading tags. Use heading tags, and place your keyword phrase toward the beginning of the tag, when possible. Try beginning the body of your page with a heading tag rather than a graphic. Also, consider using heading tags in a graduated manner, beginning with an "H1" tag, then one or two "H2" tags, an "H3" tag, and so forth.

Your page either has no <H1> headings, in the text in the first heading on the page.

 It is crucial that your keyword appears in one of these headings. We also recommend that you put an <H1> heading as close to the beginning of your page as possible. Search engines traditionally consider text in the headings to be essential, and having your keyword there will positively influence your website's overall optimality.

Warning

Hiding text is considered spamming.

Google considers ALL hiding of text that the engines can see but the visitors can't to be SPAM. Using the same or similar font color on the same or similar colored background is spamming. Make sure that the font color differs from the background color by at least 10%.

Both the text and background of your page have the same color! This is a commonly used way of deceiving search engines and it is easily detected. Change the color of text or background to avoid inevitable problems. If you use images or objects (flash, ActiveX) as background, search engines cannot detect whether background and text colors coincide--they compare body background color with the text color. In this case, make sure the body background color is not the same as the text color. Otherwise, your page may be penalized for nothing, even if the text is visible in browser windows.

Warning

Red flag: Are you using hidden links?

Are you using hidden links on your page? The engines consider hidden links to be spam. Rather than using hidden links, try adding visible links to all important pages of your site. Consider using a site map as well. Place your links to other pages of your site in front of the engines every chance you get! Most engines tend to place more relevancy on pages they spider themselves, so this is another benefit of using links.

Warning

Try to get an overall keyword density of the body text greater than 3%. Current density is 0.08%

In order for your page to score high in the rankings, you'll need to use your keyword phrase in the body text of the page. Currently, your keyword density for the body text is low. Try to have a keyword density for the visible body text of between 3 and 4%.

Warning

Your keyword rarely appears in the ALT / TITLE attributes of text and graphical links on this page!

Your keyword should appear at least once in text links, but it doesn't appear at all. We recommend that it be used in such links up to 6 times..

Warning

Constantly improve the link popularity of your pages!

This function shows how many other Web pages are linking to yours. Link popularity is crucial for your search engines rankings. Remember that having few high-quality sites linking to you is far better than many irrelevant links. The only way to achieve Top-10 positions is to have very competitive keywords and good link popularity.

Warning

You are missing 3 ALT tags in IMG, AREA, APPLET or INPUT tags.

Many of the engines consider the content of ALT text, so be sure to include your important keyword phrase in a FEW of your ALT tags. So, if you can think of a way to describe the graphic AND include your keyword phrase, go for it. But, don't EVER use this area to put keyword after keyword.

Warning

You Have No Sitemap

Your site has no static html sitemap which search engines need to find all pages of your site. You also lack a Google sitemap which is an important factor for Google to find corresponding pages.

Warning

Keywords were found in 0% of the link text areas of your page.

Aim to use your keyword phrase in link text in approximately 50% of your links, if possible. Remember to describe each link by using keywords. Be sure to link to RELATED and important outgoing links or to related pages on your own site. Most of the engines place considerable relevance on keywords found in link text.

Warning

Try to use your keyword phrase in other URL's on your pages.

The search engines like to see one focused "theme" on each of your Web pages, and throughout your entire Web site as well. One way to determine the theme is to look at the URL's on the page, the link text associated with the URL's, and the other pages themselves to see if the focus is the same as that of the existing page. So, try to use your keyword phrase in other URL's on your page, if possible.

 

 

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"Where the Only BS You Get Is For Best Services!"

Bonnie S Burns. SEO Consultant
Bonnie Burns
SEO Consultant
bsburns@cox.net
623-252-2864
Doing SEO for over 15 years!

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